Visual campaign on the limits of alcohol consumption

Role

Photography
Image editing
Digital photocomposition

Client/Agency

Government of Navarra/Artworks

For the Government of Navarra's responsible consumption campaign, I photographed different beverages, each aimed at a different audience or target market.

I took the images in the studio from a consistent perspective and then digitally integrated them into each environment. The liquids appear on the verge of spilling, visually representing the fine line between enjoyment and excess.

Visual campaign on the limits of alcohol consumption

This visual proposal strongly conveys the message of moderation and the importance of knowing one's limits when consuming alcohol.

Pintxos Pamplona Campaign | Surrealist photography

Have fun and be respectful at parties in Navarre